KUALA LUMPUR, 27 OCTOBER – Micro, small and medium enterprises (MSMEs) in Pahang seized the opportunity to explore international markets by participating in Export Day Pahang 2026 on 26 October, 2026 at Hotel Grand Darul Makmur, Kuantan. 

Organised by the Pahang State Government through the Pahang State Economic Planning Division (BPEN) in collaboration with the Malaysia External Trade Development Corporation (MATRADE), the programme targets the participation of 200 local entrepreneurs, particularly MSMEs seeking practical insights, basic export guidance and information on the various support facilities available within the national export ecosystem. 

Pahang Export Day 2026 aims to support the State Government in raising more competitive export-oriented entrepreneurs, aligned with the state’s economic and entrepreneurial aspirations. Through this program, local MSMEs will be equipped with key knowledge, awareness, and deep insights into the vast opportunities available in international markets. Furthermore, it serves as a critical platform to offer comprehensive exposure to various support services by both the government and private institutions, enabling Pahang companies to scale their products and services worldwide. 

MATRADE to Expand Pahang Export Sector 

Aligned with the country’s robust trade performance exceeding RM3.06 trillion, MATRADE is committed to driving Pahang’s export momentum, which reached RM38.46 billion in 2025, to greater heights. The program offers an ideal avenue to expand the presence of Pahang’s companies globally, thereby elevating the state’s profile on the international trade stage. 

To strengthen this network, Pahang boasts a solid foundation with 146 companies registered under MATRADE’s Malaysian Exporters Registry (MER) as of September 2026. This number highlights vast untapped market opportunities, presenting an excellent opportunity for more local entrepreneurs to register, leverage export advisory services, and collectively increase the participation rate of Pahang companies in the global arena. 

MATRADE remains confident that Pahang houses numerous high-potential companies capable of competing globally through sustained support within the national trade ecosystem. 

Export Day 2026 is being held in two states: Perak, which hosted the event on 14 October 2026, and Pahang.