A Showcase of Sustainability and Innovation
Held under the theme “Sustainable Innovation, Gifts for Tomorrow,” the 2025 edition reflects the industry’s evolving priorities — embracing ESG (Environmental, Social, and Governance) principles to drive meaningful change. Featuring more than 300 booths and over 50,000 unique and innovative gifting ideas, the fair highlights a wide range of eco-conscious solutions, including:
- Environmentally friendly merchandise
- Sustainable packaging alternatives
- Customised corporate gifts
- Trendy lifestyle products
A Growing Platform with a Regional Reach
MGPA President Mr. Ivan Loo emphasised the event’s journey over the years:
“Over the past 15 years, the Malaysia Gifts Fair has evolved from a local exhibition into ASEAN’s premier platform for the gifts and premium market.”
“This year, we proudly take it a step further by leading the industry toward a sustainable and responsible future.”
Organising Chairman Mr. Alex Chai also shared his vision:
“The Malaysia Gifts Fair 2025 is more than just an event — it’s a movement. We’re proud to create a platform where businesses can showcase their commitment to sustainable innovation and drive meaningful change across the industry.”
Regional Participation and Record-Breaking Recognition
Building on the momentum of nearly 14,000 attendees in 2024, this year’s fair aims to exceed expectations with over 16,000 visitors, including top corporate buyers and decision-makers from countries such as Singapore, Hong Kong, Taiwan, South Korea, India, and Bangladesh.
In a proud moment for MGPA, the 15th edition has not only continued its streak of national recognition but also secured a spot in the ASEAN RECORDS. The fair is now officially titled the Largest Gifts and Premium Trade Fair in ASEAN, featuring:
- A total area of 58,110 square feet
- 301 booths
- 22 product categories within the business gifting industry

Industry Milestones and Regional Collaboration
Adding further significance to this year’s fair are two landmark events:
- The official launch of the ASEAN Gifts & Crafts Federation (AGCF)
- The AGCF Memorandum of Understanding (MOU) signing ceremony
These milestones reinforce Malaysia Gifts Fair’s role as a regional hub, promoting collaboration, industry growth, and unity among ASEAN’s gifts and crafts communities.