Speaking at the launch event, HLM Takaful’s Chief Executive Officer, Encik Borhanudin bin Samsudin, emphasised the company’s unwavering mission:
“To provide a protection solution that goes beyond financial security, reflecting care, compassion, and foresight.” He said the new plan embodied this commitment by addressing the evolving needs of Malaysians in an era of rising costs and economic uncertainty.
HLM Takaful i-Heritage Care – Designed for Life, Built for Legacy
The term ‘Heritage’ was positioned as more than wealth or assets, representing a promise of a brighter future for loved ones. Recognising that today’s legacy may not suffice for tomorrow’s challenges, HLM Takaful introduced a plan designed to adapt to life’s dynamics:
- High Initial Coverage: Starting from RM300,000.
- Automatic Coverage Increase: 5% every five years to counter inflation.
- Immediate Support: RM10,000 Ihsan Allowance for dignified assistance during claim processing.
- Double Coverage for Accidental Death: Ensuring extra protection when it matters most.
- Flexible Terms: Coverage up to age 90, with payment options of 10, 15, or 20 years, or full payment.
- Comprehensive Riders: Seven optional riders, including Critical Illness, Disability, Accidental, Contribution Relief, and Hajj & Umrah benefits.
- Spouse Coverage: Selected riders for married individuals with minimal questions and no underwriting.
Beyond financial security, the plan integrated Hibah, an Islamic inheritance option that allowed voluntary gifting, offering a Shariah-compliant and ethical approach to estate planning.
“This launch is not just about introducing a new product; it is about reaffirming our dedication to innovation, customer-centricity, and the principles of Takaful. With HLM Takaful i-Heritage Care, every Malaysian can confidently say: ‘My family will be okay, no matter what happens’,” Encik Borhanudin bin Samsudin added.
HLM Takaful continued to lead the way in creating solutions that resonated with the needs of the community while remaining true to its ethical foundations. The company expressed its gratitude to agents and customers for their trust and support in making HLM Takaful the preferred Takaful provider.
The launch followed a successful period for HLM Takaful, which had recently achieved the milestone of protecting over 3.5 million lives across Malaysia. HLM Takaful i-Heritage Care was made available through HLM Takaful’s extensive network of agents and partners nationwide.
