Celebrating 50 years of the BMW 3 Series with a bold evolution in premium mobility

KUALA LUMPUR, 8 MAY 2025 – BMW Malaysia today unveiled the New BMW 330Li M Sport at the Malaysia Autoshow 2025, marking a significant milestone in the ongoing celebration of the 50th anniversary of the BMW 3 Series. Representing the latest evolution of the iconic model, the new long-wheelbase variant blends dynamic performance, refined luxury, and cutting-edge technology—bringing the legacy of the BMW 3 Series into sharper focus for modern Malaysian drivers.

Benjamin Nagel, Managing Director of BMW Group Malaysia, said:

“The BMW 3 Series has not only created its own segment but has consistently set the benchmark across seven generations. With the New BMW 330Li M Sport, we proudly carry this legacy forward—fusing hallmark performance with modern innovation and comfort. Guided by our commitment to Technology Openness and the Power of Choice, this model reflects our continued pursuit of premium mobility solutions that align with Malaysian market expectations.”

Since its debut in 1975, the BMW 3 Series has been synonymous with sportiness, precision, and innovation. The New BMW 330Li M Sport continues this tradition with a refreshed exterior, expanded interior comfort, and advanced digital integration.

Exterior & Performance

The new model features a striking design with a Pearl Chrome kidney grille, adaptive LED headlights, and a sleek silhouette enhanced by an extended wheelbase for improved rear passenger space. With precise handling and stability, it also comes equipped with Active Cruise Control with Stop&Go, Parking Assistant Plus, and a Tyre Pressure Indicator to enhance both convenience and safety.

Interior & Digital Experience

Inside, drivers are greeted by the BMW Curved Display, combining a 12.3-inch instrument panel and a 14.9-inch control display powered by BMW Operating System 8.5. Premium elements such as Crafted Clarity crystal controls, Galvanic Embellisher finishes, and a 16-speaker Harman Kardon Surround Sound system elevate the in-cabin experience.

Available in Carbon Black, M Brooklyn Grey, and Arctic Race Blue, the vehicle’s sophistication is further reflected in Vernasca Mocha or Cognac leather upholstery options.

Peace of Mind with Relax. We Care.

BMW Group Malaysia also introduces “Relax. We Care.” – a holistic approach to premium ownership that includes:

  • BMW Proactive Care with real-time diagnostics and alerts via the My BMW App.
  • BMW ConnectedDrive with OTA updates and digital vehicle management.
  • BMW Service & Repair Inclusive (BSRI): 5-year unlimited mileage warranty and 5-year/100,000 km service coverage.
  • 24/7 BMW Roadside Assistance, including towing, courtesy cars, and accommodation when needed.

Exclusive Autoshow Offers

In celebration of Malaysia Autoshow 2025, BMW Malaysia is offering limited-time promotions until 31 May 2025:

  • 1-Year Complimentary BSI Extension
  • RM5,000 Easy Drive 1st Year Comprehensive Motor Insurance Subsidy
  • Available on select BMW 3 Series, 5 Series, 7 Series, and X models.

Flexible Financing Options

BMW Group Financial Services Malaysia offers:

  • Easy Drive Plan from RM3,607/month (80% loan, 5-year tenure)
  • Straight-Line Financing Plan from RM3,785/month (80% loan, 7-year tenure)
  • Access to BMW Protection+, covering accidental damage, loan repayment, GAP, key care, flood, and more.

Retail Pricing

The New BMW 330Li M Sport
Retail Price (OTR, without insurance): RM320,800
Add-On for BMW Service & Repair Inclusive (5-Year Extended Warranty + Service Package): RM26,400

The vehicle is available for viewing at Hall A2, Malaysia Agro Exposition Park Serdang (MAEPS) from 9–15 May 2025, 10 AM to 10 PM. Interested customers may also visit their nearest authorised BMW dealership for more information.