Sime Darby Auto ConneXion-Ford, the sole distributor of Ford vehicles in Malaysia, is celebrating more than 24,000 Next-Generation Ford Rangers on Malaysian roads, as it continues to strengthen its relationship with owners through experiences, rewards and customer-focused initiatives.
The milestone comes as the company expands its vehicle line-up with the Ford Ranger Platinum, Ranger Sport, Ranger XL, Everest Platinum 3.0L, Everest Platinum 2.0L and updated Everest Sport, giving Malaysian customers more options across work, family and leisure.
This Merdeka month, Auto ConneXion-Ford is also maintaining the momentum with owner-focused activities, including the Ford Nation gathering and Ford Ranger Getaways, alongside special rewards for customers.
Celebrating 24,000 Ford Ranger owners across Malaysia
With more than 24,000 owners nationwide, the milestone reflects customer confidence in the award-winning Ford Ranger as a pick-up truck suited to work, family and adventure.
Auto ConneXion-Ford has continued to engage its growing owner community through activities that extend beyond traditional vehicle ownership. These include interactive family activities, lifestyle events and curated off-road driving experiences for adventure enthusiasts.
Noerel Ismail, Head of Marketing & Communications, Sime Darby Auto ConneXion, said the milestone belonged to the customers who had helped build Ford’s community in Malaysia.
“This milestone belongs to our customers, whose trust and support have helped build a strong and growing Ford community in Malaysia. We are grateful to the more than 24,000 customers who have chosen Ford vehicles since the launch of the Next-Generation Ford Ranger in 2022 and made us part of their everyday lives, whether for work, family or leisure,” she said. “As their expectations continue to evolve, we remain committed to delivering rewarding ownership experiences that extend beyond the vehicle, creating meaningful connections and lasting value throughout their Ford ownership journey.”
Ford Nation brings owners together for Merdeka
In early August, the inaugural Ford Nation event brought Ford enthusiasts from across the country together at Heritage Valley, Kuala Lumpur.
Despite the rain, owners and their loved ones gathered to celebrate their shared connection with the Ford brand. The event featured a BBQ and local delicacies, giving families an opportunity to exchange memories and stories.
Live music performances by Muzza & the Velvettones and Joy Victor added to the celebrations, while lucky draws, fun competitions and awards gave participants further opportunities to take part.
Among the highlights were awards for the Coolest Looking Ranger and Longest Ford Owner, celebrating the personalities and passion within the Ford community.
Ford Ranger Getaways take owners off the road
For owners seeking adventure beyond the city, Auto ConneXion-Ford also held its latest Ford Ranger Getaway in August.
Bringing together 20 Ranger owners, the getaway began in Seremban before participants travelled in convoy to a camping site at StarFresh Agro Park in Negeri Sembilan.
A certified trainer guided owners through a dedicated off-road driving course, where participants could experience the Ranger’s driver-assist features and off-road controls.
The retreat also put participants’ teamwork and accuracy to the test through interactive challenges and games, before concluding with dinner, live entertainment and giveaways.
Launched in 2022, the quarterly Ford Ranger Getaways remain a popular experiential lifestyle activity, bringing like-minded owners together through a shared spirit of adventure while helping to build a stronger Ford community.
Expanded Ford Ranger and Everest line-up for Malaysian drivers
Alongside its owner engagement initiatives, Auto ConneXion-Ford expanded its vehicle line-up in July 2026 to meet changing customer expectations and different lifestyles.
The Ford Ranger range includes the Ranger Sport 2.0L and 3.0L, Ranger Platinum 3.0L and Ranger XL, giving customers options ranging from practical work vehicles to premium pick-ups.
The company also offers the Ford Everest Sport 2.0L and Everest Platinum, with the seven-seater SUV providing spaciousness and practicality for families looking for comfort and flexibility on everyday journeys and longer drives.
Whether for the worksite, family trips or off-road adventures, the expanded line-up is designed to give Malaysian customers greater choice.
New parts warehouse strengthens Ford after-sales support
Auto ConneXion-Ford is also strengthening the ownership experience through improvements to its after-sales network.
In July, the company launched a new parts warehouse in Kota Kinabalu to improve parts accessibility and help reduce vehicle service turnaround times, allowing customers to get back on the road sooner.
The company is supported by 33 authorised Ford dealers nationwide, providing access to Ford sales, servicing and customer support across major cities and smaller communities.
In East Malaysia, the network includes nine authorised Ford sales and service touchpoints, comprising seven dealerships and two dedicated service-only centres. Service support is also extended to communities in Kapit and Mukah, Sarawak.
Merdeka promotions offer added value for Ford Ranger buyers
To celebrate the arrival of the newly launched models, Auto ConneXion-Ford is offering limited launch promotions for customers purchasing selected Ranger variants by 31 August 2026.
Customers who purchase the Ranger XL or Ranger Sport 2.0L by the deadline will receive a complimentary Ford Front HD1080p Dashcam.
Meanwhile, customers purchasing the Ranger Sport 3.0L or Ranger Platinum 3.0L will receive a complimentary two-year Basic Extended Service Plan (ESP).
All Ford Ranger models are backed by a standard five-year warranty, with terms and conditions applying to the promotional offers.
As Auto ConneXion-Ford marks the growth of its Next-Generation Ford Ranger community, its latest initiatives reflect a broader approach to vehicle ownership — combining an expanding vehicle range with customer support, lifestyle experiences and opportunities for owners to connect beyond the road.
