Rolls-Royce Motor Cars has unveiled the Phantom Centenary Private Collection, a breathtaking celebration of the brand’s most iconic nameplate. Limited to just 25 examples, this exclusive collection marks 100 years of the Rolls-Royce Phantom — a symbol of success, sophistication, and unparalleled craftsmanship since its debut in 1925.
Developed at the marque’s Home of Luxury Manufacturing Excellence in Goodwood, West Sussex, this landmark series is hailed as the most intricate and technologically ambitious project in Rolls-Royce history.
An Artistic Tribute to the Phantom Legacy
The Phantom Centenary Private Collection reimagines the spirit of luxury through a stunning interplay of design, materials, and storytelling. Each car serves as a living archive, celebrating defining moments, legendary owners, and the artistry that has shaped a century of Phantom heritage.
Inside, artisans have combined fine textiles, embroidery, and 3D wood marquetry to narrate Phantom’s journey from its earliest models to the modern Phantom VIII. The cabin’s rear seats are inspired by the 1926 ‘Phantom of Love’, brought to life with couture-level craftsmanship — over 160,000 stitches and high-resolution printed fabrics developed with a leading fashion atelier.
The Exterior: A Modern Ode to Classic Glamour
Finished in a two-tone Super Champagne Crystal over Arctic White and Black, the exterior evokes the timeless elegance of Hollywood’s golden age. Each coat glimmers with crushed glass particles for a depth of brilliance rarely seen in automotive finishes.
The collection’s defining feature is the Spirit of Ecstasy, reinterpreted from the first Phantom and cast in solid 18-carat gold. Each figurine is hallmarked and enamelled, sitting atop a car that represents not only power and prestige but also artistry in motion.
Inside the Legend: Where Design Meets Storytelling
Stepping inside reveals a symphony of bespoke details. The Anthology Gallery — a centrepiece of sculpted aluminium “pages” — captures 100 years of Phantom history through engraved quotations and shimmering light reflections.
Meanwhile, the woodwork tells a geographical story of the marque, from Henry Royce’s winter retreat in the French Riviera to the pioneering 4,500-mile journey across Australia by the first Goodwood-era Phantom. Using innovative techniques like 3D ink layering, gold leafing, and laser etching, these wooden panels blend tradition and technology seamlessly.
Engineering Beauty: The Heart of the Phantom
Beneath its sculpted form lies the legendary 6.75-litre V12 engine, a testament to the Phantom’s enduring power and grace. For this edition, the engine cover is finished in Arctic White with 24-carat gold detailing, paying homage to the Phantom’s reputation as the ultimate expression of effortless performance.
Adding to the spectacle is the Starlight Headliner, embroidered with over 440,000 stitches, depicting scenes from Phantom’s history — from the gardens of West Wittering to the signature Phantom Rose that blooms at Goodwood. Every detail, down to the hand-stitched bees and constellations, reinforces the marque’s commitment to storytelling through design.
A Collector’s Dream, A Legacy Reimagined
Described as a “once-in-a-generation” creation, the Phantom Centenary Private Collection stands as Rolls-Royce’s magnum opus — a living monument to innovation, artistry, and legacy. Each car embodies over 40,000 hours of craftsmanship, setting a new standard in luxury automotive design.
For discerning collectors and connoisseurs, this collection offers more than a motor car — it offers a century of stories, meticulously sculpted into motion.
